Birdhichand’s Jewellery boutique now in Country’s Capital- New Delhi!

After enticing pink city’s royals with its colossal showroom, Birdhichand Ghanshyamdas Jaipur’s recently opened the sprawling 1800 sq ft store located in one of the posh districts of Central Delhi. Featuring a scrumptious smörgasbord of the fine art of jewellery & a lavish architecture, the new store looks like a whimsical museum.

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The label’s second standalone boutique in the country and first in the Indian capital, whiffs of a soothing welcome with softly textured walls at the entry vestibule, inspired by the colonial art. With a greeting room to hail, the store gives way to a single-styled theme inspired by the Art-Deco movement that originated in the 1920s.

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Paying homage to the royal mansions of Rajasthan, space exudes a gentle fusion of British Colonial style and Rajasthan’s architecture typified by custom-made French-styled furniture, extensive use of multiple kinds of wood, and an ethereal celebration of pastel silhouettes. Swathed in a luxurious mood, the design centres on a plush space with antique showpieces, French-styled mirrored console tables, warm ship wood flooring, plush carpets and the walls painted in a delicate sage green Pantone. Balmy colours, finely curated antiques and a flamboyant display of the bespoke jewellery designs reflect the brand’s fondness for an art-filled extravagance.

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Divided into several columns, the well-lit boutique is reminiscent of Baradari – a popular symbolism of Rajasthan’s architecture where pillars are a significant part of the design layout. Also, ranging from the motifs on the floor to the shape of the mirrors, from the sturdy pillars to the revamped logo of Birdhichand, octagon remains an unswerving element of design throughout the openly spaced store.

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The style haven is designed in a layout that feels domestic and much like an opulently created home. The greeting room is followed by a large living area punctuated by partition screens exclusively designed with natural vegetable-dyed block prints. From the bucket art crystal vase by F & C Osler to the spectacular centrepiece – a chandelier from the Bikaner Palace, dating back to the 1900s, the store is a luxe spread oozing royalty & magnificence. For the weary shoppers, the store is sprinkled with cosy wooden chairs & calming couches which have been hand woven in accordance with the taste of the store. A part of the Birdhichand collection has been neatly displayed in the glass-framed almirahs, along with several object d’art that have caught the designer’s eyes over the years.

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While walking towards the end of the boutique store, a wooden door aligned with fine floral fabrics transports you to a surreal land called The Bridal Room. Made of white oak wood, the Bridal Room is the place where dreams come true. A Venetian octagonal mirror and French candle stands are a few relics of the ancients that add a sense of exclusivity & charm to the most eminent room of the boutique store. A wooden trunk specially designed in Jaipur has been placed on the left-hand side of the room, offering a theatrical experience where the bride would be seated and styled in the bespoke jewellery by Birdhichand.

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Birdhichand Ghanshyamdas Jewellers Opens A New Boutique Store In New Delhi

The only way to keep going is to keep expanding. We are elated to share that the legacy that began in Jaipur, now reaches one more destination. Birdhichand Ghanshyamdas Jewellers opens a boutique store in one of the poshest districts of South Delhi. This boutique store is less of a retail space and more of a lavish mansion that reflects the ethos, culture, history & aesthetic sense of Birdhichand and also symbolises its roots & heritage.


 

Birdhichand Ghanshyamdas Launches Its New Logo

When one decides to move forward, change is the only constant.
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It all started with a journey that began in 1930 when Birdhichand started with a simple name carved on the terracotta pink sandstone, symbolic of its home – pink city. 
The brand then experienced sweeping winds of change in terms of experiences, positioning, innovations & identity, is now marking a new milestone on this journey. We hereby present the new logo of Birdhichand Ghanshyamdas Jewellers, where the initials B and G refer to Birdhichand Ghanshyamdas, the forefathers & founders of the luxury house that started in 1930. The initials are designed inside an octagon that symbolises the octagonal stone setting on a jewellery design.
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Padma Lakshmi Dons Birdhichand On Harper Bazaar India 9th Anniversary Issue 2018

American author, actress, model & television host – Padma Lakshmi featured on the cover page of @harpersbazaarindia donning jewellery by @birdhichand aka Birdhichand Ghanshyamdas Jewellers.

For Harper Bazaar India’s 9th anniversary cover, they chose a woman who embodies independence, style, and beauty, all the things synonymous to the Birdhichand woman.  From her award winning debut cookbook Easy Exotic to being the executive producer of Indian descent, her achievements are many. Padma Lakshmi can be seen wearing the earrings & ring designed by Birdhichand with diamonds and emeralds being the quintessential essence of its jewellery range.

 

Birdhichand Ghanshyamdas Jewellers Hosts the Exclusive Preview of ‘One Carat Plus’ by Forevermark India

Diamond is forever, but there is a lot that takes to select the rare & beautiful diamond. The epitome of untreated, hand-selected & natural diamonds – Forevermark India presented ‘One Carat Plus’ – an exclusive preview of 100 Forevermark One Carat Plus diamonds at the paragon of innovation and panache in the segment of luxury jewellery houses of the country – Birdhichand Ghanshyamdas Jewellers.

The city witnessed a grand opening of the 3 week event at Birdhichand’s showroom with the talented & graceful Indian actress Taapsee Pannu donning a pristine white ensemble and the exquisite line of diamond jewellery by Forevermark.  The earrings and ring worn by Taapsee exhibited a fusion of meticulous craftsmanship & the unmatched charm of Forevermark One carat plus diamonds making it a stunning spectacle.

Forevermark selects less than one percent of the world’s diamonds and each diamond is inscribed with an individual number that identifies it as exclusively yours.

Contest Winners gifted the precious Forevermark diamonds

The event promotes the availability of 100 Forevermark solitaire diamonds which weigh more than one carat from 27th November to 18th December at the showroom of Birdhichand Ghanshyamdas Jewellers, the only authorized store in Jaipur eligible for using Forevermark diamonds.

 

Birdhichand Ghanshyamdas Jewellers Gets Ready For The Biggest Wedding of The Year !

The poster of Rhea Kapoor’s upcoming film ‘Veere Di Wedding’ is out and it shows the 2 blue eyed girls of Bollywood aka Sonam Kapoor & Kareena Kapoor and 2 admirable beauties viz. Swara Bhaskar & Shikha Talsania getting ready for the grandest wedding of the year !!

Birdhichand is all set to sparkle and you are all invited 🙂

Date – May 18, 2018

Save the Date !

 

Birdhichand Ghanshyamdas Jewellers Put Up a Captivating Show with Manish Malhotra in Hong Kong

When creative geniuses come together, the result is exemplary. This stood true at the event organized on the 60th Anniversary of Hong Kong Indian Women’s Club hosted by Payal Shah and Tania Mohan.

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At the event, India’s leading luxury jewellery house, Birdhichand Ghanshyamdas Jewellers presented an exotic array of jewellery pieces in association with fashion luminary Manish Malhotra. The 2-day show was organized at Island Shangri-La in the pulsating city of Hong Kong. The viewers of the show were completely awed by our majestic designs. Our luxurious jewellery always has that magnetic charm.

We felt great pride in representing Indian heritage in Hong Kong. The moment became bigger as we got an opportunity to work together with Manish Malhotra who is the pioneer of Indian fashion movement. The show was a treat for Indian women living away from their homeland as it reminded them of their rich culture.

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Birdhichand’s Creative Director Yash Agrawal and his wife Pragya Agrawal were present at the show along with Manish Malhotra.